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Tucson Voters Resoundingly Reject $80 Million Annual Tax Increase

March 13, 2025

By Matthew Holloway |

In a dramatic defeat for the proponents of Diversity, Equity, and Inclusion (DEI), along with other various apparatus of leftist governance, Tucson voters struck down the proposed Safe & Vibrant City ballot measure on Tuesday. The measure would have increased the city’s overall sales tax by a half-cent, extracting an estimated $80 million in annual revenue from taxpayers to fund a raft of left-leaning agenda items.

The final result saw 69.76% vote NO with 30.18% voting YES.

Michael Guymon, President and CEO of the Tucson Metro Chamber, told KVOA, “I am very pleased the voters supported our message of fiscal responsibility without the need to raise taxes on our community’s most vulnerable individuals.”

The No on Prop 414 coalition, a group of business owners and Tucson residents opposed to the measure, celebrated the defeat of the proposition as well stating, “The resounding defeat of Prop. 414 is an important victory for all Tucsonans and an important first step in making sure city resources go to where they can do the most good. While we celebrate that we won’t be directly funding increased surveillance and the harms of policing with every dollar we spend for the next 10 years, we understand that there are still urgent, unmet needs in the community.”

Scot Mussi, President of the Arizona Free Enterprise Club, also celebrated the results of the election saying, “Voters from all sides of the political aisle made the correct decision in Tucson today. This tax increase was another failed attempt by Tucson’s radical leaders to take more tax dollars from hard-working men and women to fund an insatiable leftist agenda.”

Mussi added, “We have seen over the years how Tucson officials have embraced globalist environmental, energy, and social justice propaganda and policies to steer their municipality – and even our state – into that camp. Tonight, Tucson voters rejected these efforts, rightly deciding to keep their tax dollars for themselves.”

According to AZCentral, $13.4 million of the new tax would have gone “to community and justice-related programs” with approximately two-thirds of it being directed toward public safety measures. The proposition was also strongly endorsed by Democrat former state Sen. Kristen Engel, who was recently defeated in a challenge to Republican Congressman Juan Ciscomani.

Matthew Holloway is a senior reporter for AZ Free News. Follow him on X for his latest stories, or email tips to Matthew@azfreenews.com.

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