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AZGOP Releases Spanish-Language Ad During 2024 Copa America Tournament

June 25, 2024

By Daniel Stefanski |

The Republican Party of Arizona is fighting hard for Hispanic votes in the all-important 2024 November General Election.

Last week, the AZGOP released a Spanish-language ad, which will be running during the 2024 Copa America tournament. The ad features the chair of the state Republican Party, Gina Swoboda, and a Republican member of the Arizona House of Representatives, Steve Montenegro.

In the short commercial, both Swoboda and Montenegro speak in Spanish to potential voters, noting the challenges facing everyone in the state – “high prices for food, gasoline, [and] homes; high crime; [and] protecting family rights in deciding what is the best education for their children.” They then highlight the commitment of the Arizona Republican Party “to protecting the American Dream” and coming alongside all families to help “achieve a better economy…in Arizona.”

The Pima County Democratic Party mocked the commercial from its state political rival. The “X” account for the county party wrote, “Spolier Alert. They’ll make a bunch of empty promises all while they get busy deporting your family members.”

Republican State Senator Janae Shamp praised the effort, saying, “Keep the American Dream alive!!”

Recent polls across the country have indicated that Democrats may be losing support among the key Hispanic voting bloc in the upcoming election – and that Republicans have been picking up some of those voters. Last week, a poll from Equis of registered Latino voters showed that a majority of respondents have more trust for former President Donald J. Trump over President Joseph R. Biden when it comes to the issue of immigration (41-38).

An April poll from the New York Times / Siena College showed that Biden may only have a nine-point advantage over Trump with Hispanics (50-41). Also, a poll from Axios / Ipsos around that time showed Biden dropping twelve points from his previous support from Hispanics, falling to within single digits of his competitor (41-32).

Any shift in any significant voting bloc in November’s General Election could be the difference between Republican and Democrat victories and majorities in the crucial Grand Canyon swing state. Trump and Biden are vying for Arizona’s eleven Electoral College votes, and those tallies to the national total have been very hard to come by in the past two presidential contests. Additionally, Arizona has a very competitive U.S. Senate seat up for grabs, the control of the state legislature in the balance, and multiple propositions to determine state policies and constitutional amendments for the future.

Daniel Stefanski is a reporter for AZ Free News. You can send him news tips using this link.

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